PROJECT

Restaurant Shu

Graphics , Identity , Print , Web
Paris / France
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Brief

Shu is a high-end Japanese restaurant based in central Paris. The brief was to creating a new identity, menu and website for the opening.

Solution

My inspiration for the graphics came from the very unique architecture of the restaurant. The front door is a miniature arched wooden door that opens onto a cave. I used this magical storybook entrance as the base for Shu’s identity.
The vertical menu design is a reflection of the bird’s eye view of the restaurant as we enter through the small arched door.

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